Friday, January 18, 2008

Who Doesn't Use the Internet


Is everyone online? Should everyone be online? Yesterday, we asked whether marketers should want everyone to be surfing the Net. This implies that for now, not everyone is. Current research results show that about a quarter of the US population is not on the Internet. To read the entire report, access this article from e Marketer.
Feel free to comment on whether you think the report is accurate or different from what you thought...

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